Whatnot News

Latest Whatnot news from around the reselling world. Stay updated with the newest stories and trends.

50 articles

Live commerce comes to Autumn Fair with the WhatNot experience

Live commerce comes to Autumn Fair with the WhatNot experience

• Aug 25, 2026
Autumn Fair brings live commerce to life with Whatnot partnership

Autumn Fair brings live commerce to life with Whatnot partnership

• Aug 24, 2026
Live Shopping trend gains steam as back-to-school prices rise, WhatNot leads the charge

Live Shopping trend gains steam as back-to-school prices rise, WhatNot leads the charge

• Aug 24, 2026
Whatnot auction fun with some mass market paperbacks

Whatnot auction fun with some mass market paperbacks

• Aug 21, 2026
We quit our NHS jobs to sell clothes on social media – we now earn £60,000

We quit our NHS jobs to sell clothes on social media – we now earn £60,000

• Aug 21, 2026
Including Sereact, Whatnot, and Edgify: 20 retail technology funding rounds you need to know about

Including Sereact, Whatnot, and Edgify: 20 retail technology funding rounds you need to know about

• Aug 20, 2026
From Pokemon cards to a live-shopping powerhouse

From Pokemon cards to a live-shopping powerhouse

• Aug 20, 2026
Whatnot's Live Shopping Bet: From Pokemon Cards to Global Scale

Whatnot's Live Shopping Bet: From Pokemon Cards to Global Scale

• Aug 19, 2026
Huddled Group plc (HUD) Unveils Innovative Live Commerce Platform and Partners with AEWW to Expand Peeko Brand on Whatnot

Huddled Group plc (HUD) Unveils Innovative Live Commerce Platform and Partners with AEWW to Expand Peeko Brand on Whatnot

• Aug 18, 2026
As Live Shopping Blows Up, It’s a Bidding War for Auction-Fluencers

As Live Shopping Blows Up, It’s a Bidding War for Auction-Fluencers

• Aug 17, 2026
With mounting scrutiny of live-stream shopping, Whatnot grows its Dublin trust-and-safety team

With mounting scrutiny of live-stream shopping, Whatnot grows its Dublin trust-and-safety team

• Aug 17, 2026
Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

Whatnot hits $20 billion valuation as live-auction commerce goes mainstream retail

• Aug 16, 2026
Whatnot Raises $545 Million At $20 Billion Valuation

Whatnot Raises $545 Million At $20 Billion Valuation

• Aug 12, 2026
Whatnot Co-Founders Worth $2.8 Billion Each After Funding Round

Whatnot Co-Founders Worth $2.8 Billion Each After Funding Round

• Aug 11, 2026
Whatnot raises $545mn in Series G funding round, valuation hits $20bn

Whatnot raises $545mn in Series G funding round, valuation hits $20bn

• Aug 10, 2026
Made in Arizona: Phoenix garage startup Whatnot raises $545M, pushing valuation to nearly $20B

Made in Arizona: Phoenix garage startup Whatnot raises $545M, pushing valuation to nearly $20B

• Aug 10, 2026
This B2B Company Wants To Supply Live Sellers with Wholesale Branded Fashion

This B2B Company Wants To Supply Live Sellers with Wholesale Branded Fashion

• Aug 10, 2026
Live commerce giant Whatnot bags $545 million in Series G funding at blockbuster $20 billion valuation

Live commerce giant Whatnot bags $545 million in Series G funding at blockbuster $20 billion valuation

• Aug 10, 2026
Whatnot hits 1 billion orders and raises $545 million Series G funding

Whatnot hits 1 billion orders and raises $545 million Series G funding

• Aug 10, 2026
Whatnot raises $545M from ICONIQ, Lightspeed and Avra to fuel live commerce expansion

Whatnot raises $545M from ICONIQ, Lightspeed and Avra to fuel live commerce expansion

• Aug 10, 2026
Whatnot Raises $545 Million at $20 Billion Valuation

Whatnot Raises $545 Million at $20 Billion Valuation

• Aug 10, 2026
Live shopping platform raises $545 million, with plans for larger Seattle office

Live shopping platform raises $545 million, with plans for larger Seattle office

• Aug 10, 2026
Live Shopping App Whatnot Raises $545 Million in Series G Funding

Live Shopping App Whatnot Raises $545 Million in Series G Funding

• Aug 10, 2026
Whatnot bags $545m funding – ‘The largest raise in live shopping’

Whatnot bags $545m funding – ‘The largest raise in live shopping’

• Aug 10, 2026
Whatnot raises $545m in Series G funding round, valuation hits $20bn

Whatnot raises $545m in Series G funding round, valuation hits $20bn

• Aug 10, 2026
Whatnot Closes $545M Series G At $20B Valuation

Whatnot Closes $545M Series G At $20B Valuation

• Aug 10, 2026
At Whatnot, Some Are Bidding Away Their Bank Accounts

At Whatnot, Some Are Bidding Away Their Bank Accounts

• Aug 9, 2026
US livestream marketplace Whatnot bags $545m in series G

US livestream marketplace Whatnot bags $545m in series G

• Aug 8, 2026
Whatnot Just Clinched a $20 Billion Valuation

Whatnot Just Clinched a $20 Billion Valuation

• Aug 7, 2026
How Whatnot’s founders turned 100 investor rejections into an $20 billion live-shopping rocket ship

How Whatnot’s founders turned 100 investor rejections into an $20 billion live-shopping rocket ship

• Aug 7, 2026
Shopping App Whatnot Valued at $20 Billion in New Funding

Shopping App Whatnot Valued at $20 Billion in New Funding

• Aug 7, 2026
Whatnot valued at $20 billion as live shopping continues to boom

Whatnot valued at $20 billion as live shopping continues to boom

• Aug 7, 2026
Live Commerce Platform Whatnot Raises $545 Million to Speed AI Expansion

Live Commerce Platform Whatnot Raises $545 Million to Speed AI Expansion

• Aug 7, 2026
Whatnot raises $545M Series G at $20 billion valuation

Whatnot raises $545M Series G at $20 billion valuation

• Aug 7, 2026
Whatnot Raises $545 Million Series G At $20 Billion Valuation To Expand Live Shopping Platform And AI Tools

Whatnot Raises $545 Million Series G At $20 Billion Valuation To Expand Live Shopping Platform And AI Tools

• Aug 7, 2026
In AI-obsessed Silicon Valley, live commerce platform Whatnot just notched a new funding round valuing it at $20 billion

In AI-obsessed Silicon Valley, live commerce platform Whatnot just notched a new funding round valuing it at $20 billion

• Aug 7, 2026
Whatnot raises $545M Series G at $20B valuation, defying AI-focused market

Whatnot raises $545M Series G at $20B valuation, defying AI-focused market

• Aug 7, 2026
With “the largest raise in live shopping,” Whatnot achieves $20 billion valuation

With “the largest raise in live shopping,” Whatnot achieves $20 billion valuation

• Aug 7, 2026
Whatnot, the Live Shopping App Where Some People Bid Until They’re Broke

Whatnot, the Live Shopping App Where Some People Bid Until They’re Broke

• Aug 6, 2026
Comic book collectors turning to the digital marketplace 'whatnot'

Comic book collectors turning to the digital marketplace 'whatnot'

• Aug 5, 2026
Whatnot Made $1 Billion Last Year. Some Users Call It Gambling.

Whatnot Made $1 Billion Last Year. Some Users Call It Gambling.

• Aug 5, 2026
This Live-Shopping App Made $1 Billion Last Year. Some Users Say It Works Like an Illegal Lottery: 'I'm Totally Addicted to It'

This Live-Shopping App Made $1 Billion Last Year. Some Users Say It Works Like an Illegal Lottery: 'I'm Totally Addicted to It'

• Aug 5, 2026
Whatnot nears $1B in revenue as scrutiny over live-shopping spending grows

Whatnot nears $1B in revenue as scrutiny over live-shopping spending grows

• Aug 5, 2026
Whatnot in talks to nearly double valuation to $20B

Whatnot in talks to nearly double valuation to $20B

• Jul 30, 2026
Whatnot is in talks to raise a new funding round at a $20 billion valuation

Whatnot is in talks to raise a new funding round at a $20 billion valuation

• Jul 29, 2026
Marketplace Briefing: How Whatnot’s AI-powered recommendation system gives it a competitive edge

Marketplace Briefing: How Whatnot’s AI-powered recommendation system gives it a competitive edge

• Jul 23, 2026
Whatnot Acquires Shaped To Accelerate AI-Powered Discovery Across Live Commerce

Whatnot Acquires Shaped To Accelerate AI-Powered Discovery Across Live Commerce

• Jul 17, 2026
Whatnot's growth shows livestream shopping is finding its place

Whatnot's growth shows livestream shopping is finding its place

• Jul 17, 2026
Whatnot acquires Madrona-backed AI startup Shaped to boost live shopping recommendations

Whatnot acquires Madrona-backed AI startup Shaped to boost live shopping recommendations

• Jul 16, 2026
Whatnot Acquires Shaped As AI Push Expands Across Live Selling

Whatnot Acquires Shaped As AI Push Expands Across Live Selling

• Jul 16, 2026

Frequently Asked Questions about Whatnot

Common questions from the reselling community

What is reselling?
Reselling involves purchasing items (often secondhand) and selling them for profit on platforms like eBay, Depop, Poshmark, and Vinted. It's become a popular side hustle and full-time business for many.
How do I get started with reselling?
Start by sourcing items from thrift stores, garage sales, or your own closet. Choose a platform that matches your items, take quality photos, write detailed descriptions, and price competitively.
Is reselling profitable?
Yes, reselling can be profitable with the right strategy. Success depends on finding undervalued items, understanding market demand, and managing costs like fees and shipping. Many resellers earn significant income.
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