How to Achieve the ‘Vanilla Girl Aesthetic’ – a Timeless and Minimalist Winter Fashion Trend

Are you looking for a winter fashion trend that is both timeless and minimalist? Look no further than the ‘vanilla girl aesthetic,’ the latest trend to take over TikTok with over 130 million views. This trend celebrates all things beige, cream, cosy, and minimalist, and it’s perfect for updating your winter wardrobe.

If you’re interested in incorporating the ‘vanilla girl’ trend into your style, you’ll want to focus on wearing different shades of the same colour and keeping your look as simple as possible. Think off-white cable knit jumpers, neutral-toned scarves, and oversized cream coats. Google searches for ‘vanilla girl’ have increased 78% in the past month, so it’s clear that this trend is gaining popularity globally.

Google searches for ‘vanilla girl’ have increased 78% in the past month

The ‘vanilla girl’ aesthetic is a refreshing change from the maximalist ‘weird girl’ look that dominated TikTok and Instagram this summer. The ‘weird girl’ trend, popularised by supermodel Bella Hadid, embraced mismatched prints, colours, and textures. If you prefer a more classic and timeless look, then the ‘vanilla girl’ aesthetic might be more your style.

Unlike some trends that are only meant to be worn once and then discarded, the ‘vanilla girl’ aesthetic is timeless and classic. Investing in pieces like cream slip dresses, white knit jumpers, and beige scarves will give you staples that you can wear for years to come.

Ready to embrace the ‘vanilla girl aesthetic’ this winter? Here are a few product recommendations to help you get the look:

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