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Latest Myntra news and updates

Every Myntra story that matters to sellers, updated daily: fee and policy changes, new seller tools, buyer trends and the wider resale market, with a focus on sellers in IN. Myntra in one line: Keep your Myntra listings in step with everywhere else you sell.

14 stories 13 new this week Updated 31 Oct 2026

Myntra’s Instagram Affiliate Program Hits 1Mn Sign-ups, Unlocks Creator-led Commerce at Scale

Affiliate programs like Myntra's can boost sales for sellers by leveraging influencer marketing.

India CSR · 31 Oct 2026

Myntra strengthens premium beauty portfolio with Kylie Cosmetics

Myntra's expansion into premium beauty could inspire online sellers to diversify their product offerings.

India Retailing · 29 Oct 2026

Myntra Beauty Onboards Kylie Cosmetics With 106 SKUs Ahead Of Festive Season

The festive season is a prime time for online sellers to promote beauty products, especially popular brands.

IFAB MEDIA · 29 Oct 2026

From Statement Layers to Soft Pastels, Fresh Women’s Festive Trends to Explore at Myntra’s Big Fashion Festival

Emerging fashion trends can guide online sellers in curating their inventory for seasonal sales.

India CSR · 29 Oct 2026

Myntra Beauty adds Kylie Cosmetics to premium portfolio with 106 SKUs

Adding popular brands like Kylie Cosmetics can attract more buyers to online beauty platforms.

ET Retail · 29 Oct 2026

Myntra Report finds Gen Z reshaping India’s beauty market through ingredient-led choices and self-expression

Gen Z's influence on beauty trends may shift what products sellers focus on.

IFAB MEDIA · 28 Oct 2026

Myntra Big Fashion Festival Records Strong Growth

Strong growth during Myntra's festival suggests that promotional events can significantly boost sales for online sellers.

Passionate In Marketing · 27 Oct 2026

Myntra Designs Recorded A Revenue Of Rs 5,242.5 Cr From Operations In FY26

Myntra's revenue growth indicates a strong online shopping trend, which could benefit sellers on similar platforms.

BW Disrupt · 26 Oct 2026

Myntra Swings To Rs 582 Cr Net Loss In FY26 As Revenue Falls 13.5%

Financial losses at Myntra could signal challenges for sellers relying on their platform.

BW Disrupt · 26 Oct 2026

Myntra's Big Fashion Festival nearly doubles orders as festive demand spreads beyond metros

Increased orders during festivals indicate a prime selling opportunity for online retailers.

The Economic Times · 26 Oct 2026

Myntra Big Fashion Festival Sees Nearly 2X Orders for D2C Brands

D2C brands thriving during festivals may encourage sellers to adopt direct-to-consumer strategies.

Indian Retailer · 26 Oct 2026

Myntra’s Big Fashion Festival Sees Nearly Double Orders for D2C Brands and FWD

High demand during festivals suggests that sellers should prepare for increased sales opportunities.

Apparel Resources · 26 Oct 2026

Discover how Superminis, Nayam by Lakshita and Broadstar are scaling nationally with Myntra’s platform capabilities

Successful scaling of brands on Myntra may inspire sellers to explore similar platforms.

YourStory.com · 25 Oct 2026

Myntra Slips Into The Red In FY26, Reports ?582 Cr Loss

Myntra's losses may indicate a challenging market, prompting sellers to reassess their pricing and marketing strategies.

Inc42 · 24 Oct 2026

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Myntra: common questions

What sellers ask most about Myntra

What is reselling?

Reselling involves purchasing items (often secondhand) and selling them for profit on platforms like eBay, Depop, Poshmark, and Vinted. It's become a popular side hustle and full-time business for many.

How do I get started with reselling?

Start by sourcing items from thrift stores, garage sales, or your own closet. Choose a platform that matches your items, take quality photos, write detailed descriptions, and price competitively.

Is reselling profitable?

Yes, reselling can be profitable with the right strategy. Success depends on finding undervalued items, understanding market demand, and managing costs like fees and shipping. Many resellers earn significant income.