Crosslist from Tradera to Facebook Marketplace — bring a Swedish auction catalogue to local buyers
Tradera reaches all of Sweden and takes 10%; Facebook Marketplace reaches the buyer in your kommun who collects and pays by Swish. Which Tradera listings can safely go, what FLUF Connect does on this route today, and the one step that stays manual.
- This route is for stock that is awkward to post. Tradera is where a Swedish seller reaches the whole country; Facebook Marketplace is where the same seller reaches the person twenty minutes away who will collect a bookcase, a bike or a boxed hi-fi tonight and pay by Swish.
- The fee gap is the whole argument. Tradera takes 10% of the sale price from a private seller (minimum 3 kr, maximum 200 kr) and 8% ex VAT from a company. A local Facebook Marketplace sale in Sweden carries no platform fee, because checkout with shipping is not offered there.
- Only fixed-price Tradera listings belong on this route. Tradera binds you to sell once an auction has a bid, and you cannot end it early. A live auction with bids must never be duplicated on Facebook.
- FLUF Connect reads Tradera; it does not yet write to it. The Tradera integration is import-only today. FLUF pulls your catalogue in and lists it out to Facebook Marketplace and other channels; it cannot create, edit or end Tradera items, and it cannot see a Tradera sale.
- So the Tradera side is a manual step. When something sells on Facebook, you end the Tradera listing yourself. When something sells on Tradera, you mark it sold in FLUF and the Facebook listing is taken down for you.
- Facebook runs from your own device. Listings, edits and delists are executed through the FLUF Chrome extension or the FLUF mobile app, on your own Facebook session. Sold detection on Facebook needs the extension.
- Through FLUF Connect: one catalogue, 51 marketplaces. 7 days for £1, then from £9/month, then plans from £9/month.
On this page
- Who this route is for
- Where the money goes: 10% on Tradera, nothing on a local sale
- Auction or fixed price: which Tradera listings can be crosslisted
- Tradera Frakt versus the boot of a car
- What FLUF Connect does on this route today, and what it does not
- What syncs, event by event
- What transfers, field by field
- Writing the Facebook listing for a Swedish buyer
- Setting it up, step by step
- Skatteverket, the 50,000 kr rule and DAC7
- What it costs
- Sources and verification
- Related guides
Who this route is for
Crosslisting from Tradera to Facebook Marketplace suits a Swedish seller whose catalogue contains things that are heavy, fragile or awkward to post: a Stringhylla, a Fjällräven Kånken bundle, a pram, a snowblower, a crate of vinyl. Tradera reaches the whole country and takes a commission for it. Facebook Marketplace reaches the buyer in the same kommun, who collects, pays by Swish on the doorstep, and costs you nothing in fees.
Tradera describes itself as Sweden’s largest marketplace for second hand, with around four million used items for sale at any time and roughly 6,000 new auctions posted every hour. It was founded in 1999, bought by eBay in 2006, moved to PayPal when the two companies split in 2015, and was bought out by its own management team at the end of 2021, with Ceder Capital taking a 33% stake the following year. It is a Swedish company again, and in October 2025 it reported its strongest sales month ever, above 350 million kronor.
Facebook Marketplace has been available in Sweden since Meta’s European rollout in August 2017. It has no auctions, no omdömen that follow you, no köparskydd and no shipping checkout. What it has is a feed the buyer is already scrolling, sorted by kilometres from their home. For a sofa, a set of studded winter tyres, a barnsäng or a 30 kg amplifier, that is the buyer you want.
The stock that suits this route best is the stock that suits Tradera’s Large shipping class worst: anything DSV or DHL would charge several hundred kronor to move, anything you would rather not bubble-wrap, and anything a buyer wants to plug in before paying.
Where the money goes: 10% on Tradera, nothing on a local sale
A private seller on Tradera pays 10% of the sale price, with a minimum of 3 kr and a maximum of 200 kr. A company account pays 8%, minimum 2.40 kr, maximum 160 kr, all quoted ex VAT. Listing is uncharged, but promotions are billed whether or not the item sells, and anyone putting up more than 500 listings in a billing month pays an osåltavgift from listing 501 onwards: 3 kr in Antikt & Design, Frimärken, Konst, Mynt & Sedlar, Samlarsaker, Vykort & Bilder, Böcker & Tidningar, DVD & Videofilmer, Musik and Trädgård, and 10 kr everywhere else. Furniture, cycles, electronics and barnartiklar — the categories this route is built around — sit in the 10 kr tier.
| Cost | Tradera, private seller | Tradera, company | Facebook Marketplace, Sweden |
|---|---|---|---|
| Commission on sale | 10%, min 3 kr, max 200 kr | 8%, min 2.40 kr, max 160 kr (ex VAT) | None on a local listing |
| Listing fee | None | None | None |
| Optional promotion | Highlight 15 kr, Rank up 45 kr, reserve price 40 kr | Highlight 12 kr, Rank up 36 kr, reserve price 32 kr | Not applicable |
| Unsold fee | 3 to 10 kr per unsold listing beyond 500 a month | 2.40 to 8 kr beyond 500 a month; none on shop listings | None |
| Buyer protection | Paid by the buyer: 2 kr + 5% of the order, max 499 kr; optional since 9 April 2025 on orders under 200 kr and when buying from a company; always applied with Klarna | None | |
| Payment | Through Tradera’s checkout, including Klarna invoice and part-payment | Arranged between buyer and seller, usually Swish on collection | |
On Tradera the buyer also pays inside Tradera’s checkout, by Swish, Trustly, card, Apple Pay or Google Pay, or on Klarna faktura or delbetalning, and has 30 days to open a köparskydd case, or 120 days if they paid through Klarna. Tradera nets its commission off before paying you out. None of that machinery exists on a Facebook collection: the Swish arrives in your own account, gross, and the transaction is over.
The 200 kr cap changes the arithmetic on exactly this stock. On a 4,000 kr racer Tradera’s commission stops at 200 kr, which is 5%; on a 900 kr lamp it is 90 kr, the full 10%. On dearer goods the saving from a Facebook collection is mostly the postage and the packing, not the commission.
Facebook Marketplace’s fee only exists where Meta runs the checkout. Its help centre states that checkout with shipping on Marketplace is not available in every location, and Sweden is not one of the locations where it runs. A Swedish Marketplace listing is a classified: the buyer writes on Messenger, you agree a time, they collect, they pay you. No fee, and no protection for either side.
That payment is almost always Swish. The Riksbank’s 2026 payments report found that 91% of Swedes had used Swish in the previous month, while only 5% paid for their most recent purchase in cash. The buyer who turns up with sedlar is now the odd one.
Auction or fixed price: which Tradera listings can be crosslisted
Tradera offers four listing formats: an auction running between 3 and 14 days, a fixed-price listing active for up to 60 days, a shop listing that stays up until you end it or stock reaches zero, and a contact-the-seller format reserved for vehicles. Shop listings need an active Tradera Butik, which Tradera limits to companies selling second-hand goods, and a live butiksannons can only be edited through ProLister or Sello, Tradera’s own listing tools. A company account is opened with BankID and, unlike a private seller, owes buyers 14 days’ ångerrätt under the distansavtalslagen, with the buyer paying the return postage.
Only fastpris and butik listings belong on Facebook. Tradera’s help page is blunt: “Du är bunden att sälja varan på Tradera när du har fått bud” — you are bound to sell the item on Tradera once a bid has been placed — and an active listing that has received a bid cannot be ended. If that item has already gone home with a Facebook buyer, you owe a Tradera budgivare something you no longer own, and the fix is a cancelled sale, a refund and a blot on your omdömen.
The working rule: an auction with no bids can be ended and relisted at fastpris, and a fastpris listing can be ended whenever you like. Crosslist those. Leave any auction with a bid alone until the clock runs out.
FLUF Connect does not police this, because it does not yet read bid state from Tradera in a form it trusts. On import, auction lots arrive at their utropspris (opening bid) and fastpris items at their Köp nu price. Check the format before you select anything for Facebook.
Tradera Frakt versus the boot of a car
Tradera’s shipping selector asks you to put each listing in a Small, Medium or Large size class and shows the buyer the carriers that fit. Small permits Instabox, PostNord Brevlåda, PostNord Ombud, DSV and DHL. Medium drops Brevlåda. Large is DSV and DHL alone, because PostNord’s parcel limits are exceeded. The buyer picks a carrier and pays the postage; you receive a QR code to show at the service point, where the label is printed for you, and a parcel heavier than its class is billed to you afterwards.
Schenker and Budbee do not appear in that selector. The system is why Tradera works from Kiruna to Ystad, and it also marks where posting stops making sense. Säljarskydd only applies with a tracked service sent to the address the buyer entered on Tradera; frank an item worth over 200 kr with stamps and you are unprotected. A parcel lost in transit is refunded to the buyer by Tradera, and you claim from the carrier.
Facebook Marketplace in Sweden removes all of that, both ways. The buyer comes to you, or you drive to them. No label, no size class, no claim. The trade-off is no säljarskydd either: you hand the item over when the Swish notification lands, not before. For a wardrobe that beats any Large-class label; for a 150 kr pocketbok it is a wasted evening, which is why the pocketbok stays on Tradera and goes to Vinted or eBay instead.
What FLUF Connect does on this route today, and what it does not
Tradera supports connection and catalogue import only. Import active listings to crosslist them to Facebook Marketplace and other channels. FLUF cannot create, edit or end Tradera listings or detect Tradera sales.
Manage Tradera listings and sales directly in Tradera. When an item sells on either marketplace, remove the matching listing from the other yourself.
In practice that gives you a one-and-a-half-way workflow.
- Tradera to Facebook: automatic. Import the catalogue, select items, crosslist. FLUF builds the Facebook listing from the Tradera record.
- Item sells on Tradera: you mark it sold in FLUF. FLUF then marks the Facebook listing out of stock through the extension, and does the same on every other channel it is live on.
- Item sells on Facebook: with the extension running, FLUF’s Facebook sold-detection picks it up and takes the item down on your other connected channels. Tradera is the exception, because FLUF cannot end a Tradera item. You open Tradera and end it yourself.
Use the FLUF Chrome extension on a computer or the FLUF mobile app on a phone or tablet to manage Facebook Marketplace listings. Continuous Facebook sold-item detection requires the browser extension to remain active.
What syncs, event by event
| Event | On Tradera | On Facebook Marketplace |
|---|---|---|
| You crosslist an imported item | Unchanged | Listing created from the Tradera record |
| Item sells on Tradera | Tradera handles the sale; FLUF does not see it | Marked out of stock once you mark the item sold in FLUF |
| Item sells on Facebook Marketplace | Not touched — you end the Tradera listing manually | Detected by the extension; other channels updated |
| Item sells on a third channel (eBay, Vinted) | Not touched — end it manually | Marked out of stock |
| You change the price in FLUF | Not pushed | Pushed, through the extension or app |
| You edit the title or description in FLUF | Not pushed | Pushed |
| You edit the listing on Tradera itself | Changed there | Picked up on the next catalogue scan; not instant |
| You end the Tradera listing | Ended | Left live; delist it in FLUF if the item is gone |
| Relisting, offers, smart pricing | Not available | Not available |
The last row matters: relisting, offer management and smart pricing come with the plans above Starter and earn their keep on eBay, Vinted and Depop, but Tradera and Facebook Marketplace give them nothing to work on.
What transfers, field by field
Tradera’s item record carries more than Facebook’s composer can hold, so the mapping is mostly about what to drop. Tradera allows 40 images per listing; FLUF sends the first ten to Facebook. Tradera has a size class, a carrier list and an auction clock; Facebook has none of those.
| Tradera field | Facebook Marketplace field | Transfer | Notes |
|---|---|---|---|
| Title | Title | Automatic | Review the title before publishing on Facebook Marketplace. |
| Description | Description | Automatic | Converted to plain text with paragraph breaks kept; Facebook does not render formatting |
| Buy Now price / opening bid | Price | Automatic | Whole kronor in the account’s currency, SEK by default; auction lots import at the opening bid, so set a real asking price before crosslisting |
| Images (up to 40) | Photos (first 10) | Partial | Order matters — put the collection-relevant shots first on Tradera |
| Category. | Marketplace category | Mapped | FLUF resolves the Tradera id to its name from the mirrored category tree, then picks the closest Facebook composer category; check it on furniture and home goods |
| Skick | Condition | Mapped | Oanvänt / nytt becomes new; gott skick / begagnad becomes used, good; anything unclear defaults to used, good |
| Own reference | SKU | Automatic | Only if you filled it in on Tradera |
| — | Location | From your Facebook profile | Facebook needs a pick-up point; FLUF uses the location saved on your Facebook account, so set it before the first crosslist |
| Size class, carriers, postage | — | Not transferred | A Swedish Marketplace listing has no shipping options to receive them |
| Auction length, reserve, bids | — | Not transferred | No equivalent on Facebook |
| — | Hidden from friends | Optional | A per-listing toggle in FLUF, for sellers who prefer their kollegor not to see the sofa’s price |
Currency deserves its own sentence. Facebook assigns a listing to a regional Marketplace by where the request originates. Because FLUF executes your Facebook listings from your own browser or phone in Sweden, the listing lands on the Swedish Marketplace in kronor. A tool posting from a datacentre abroad can drop a Swedish seller’s listing into another region with a euro sign on it.
Writing the Facebook listing for a Swedish buyer
A Tradera description is written for a bidder who will never meet you, so it front-loads skick, mått and fraktklass. A Facebook Marketplace description is read by someone deciding whether to drive to you, and its first two lines should say where the item is, when it can be hämtas, whether the price is fast, and that you take Swish.
Keep it in Swedish. Facebook does not translate, and a buyer in Göteborg skips an English title for an item they want. Name the kommun or stadsdel, not the street; Facebook plots an approximate pin and the address goes in a message once a time is fixed. Write “fast pris” if you mean it; otherwise the first message will be a lower figure.
Strip anything that only belonged on Tradera. A mention of Instabox or the Medium class reads as an error on a collection-only listing, and a mention of köparskydd misleads, because a Facebook buyer in Sweden has none. FLUF lets you edit the Facebook version independently of the Tradera original.
Setting it up, step by step
- Connect Tradera. Choose it in FLUF Connect and approve access on Tradera’s site. No extension is needed.
- Import the catalogue. FLUF pulls your active listings into product records: title, description, price, images, category, skick. Auction lots arrive at their utropspris.
- Connect Facebook Marketplace. Install the FLUF Chrome extension, or open the FLUF mobile app, and sign in to Facebook inside it. FLUF never holds your Facebook password.
- Check your Facebook location. Every Marketplace listing needs a pick-up pin, and FLUF takes it from your Facebook profile.
- Filter out the auctions. Fastpris and butik only, and only items you are willing to hand over on the doorstep.
- Fix the price and the wording. Set the Facebook price you actually want, and rewrite the first lines for a collecting buyer.
- Crosslist. Select your items and publish with the extension or mobile app active. Allow a few minutes for listings to appear.
- Agree the house rule for sales. Sold on Facebook: end the Tradera listing yourself, that day. Sold on Tradera: mark it sold in FLUF, and the Facebook listing is taken down.
Auto-crosslisting rules can send new Tradera imports to Facebook by category or price; given the auction rule, key one on fastpris items above a chosen price.
Skatteverket, the 50,000 kr rule and DAC7
Listing the same item on two platforms does not change how it is taxed, but a seller moving the dearer stock to Facebook should know where the lines sit.
For belongings you have used yourself, Skatteverket’s rule is that you only declare the sales if your profit in the year exceeds 50,000 kronor. The same page adds that if you sell goods more regularly, the income must be declared regardless of the amount. Whether that regular income is hobby income or a business turns on Skatteverket’s three tests, set out on its hobby page: the activity must be run independently, be professional in scale, and have a profit motive to be taxed as näringsverksamhet. Hobby income has no tax-exempt floor. Buying stock in order to resell it is, on most readings, näringsverksamhet.
Tradera also reports you. Since 1 January 2023 platforms have had to file their sellers’ identities and payouts with Skatteverket under DAC7; the exemption for goods sellers is under 30 sales and under 2,000 euro in the calendar year. Skatteverket’s page notes the kontrolluppgift changes nothing about how income is taxed; it only tells the agency you were active. Whether Meta files DAC7 reports for Swedish Marketplace collections, where it never sees the payment, is not something Meta publishes, so the declaring is yours either way.
What it costs
7 days for £1, then from £9/month, then plans from £9/month. Starter includes unlimited listings, crosslisting, inventory sync, order sync and bulk operations on all 51 marketplaces, and paying annually saves 40%. Relisting, offer management and smart pricing come with the plans above Starter; none of the three touches Tradera or Facebook Marketplace today, so on this route Starter is the right recommendation until you add eBay, Vinted or Depop.
Sources and verification
- Tradera: Vad kostar det att sälja på Tradera? — private seller commission, add-ons, unsold fee
- Tradera: Vad kostar det att sälja som företag? — company commission and caps, ex VAT
- Tradera: Köparskydd på alla köp — buyer protection fee and the 9 April 2025 change
- Tradera: Annonsformat på Tradera — four listing formats and durations
- Tradera: Hur avbryter jag en aktiv auktion? — bound to sell once a bid is placed
- Tradera: Ändra/avbryta aktiv annons — listings with bids cannot be ended
- Tradera: Så fungerar fraktväljaren — size classes and carriers
- Tradera: Fraktguide PostNord — QR-code labels and overweight charges
- Tradera: Vanliga frågor om säljarskydd — tracked-shipping requirement, 200 kr stamps rule
- Tradera: Säljarguide — 40 images per listing
- Tradera press room — company description, item and auction volumes
- Tradera press release, 27 May 2026 — launch of the developer API at api.tradera.com
- Nordea: Tradera’s MBO — management buyout from PayPal, end of 2021
- M&A Insights: Ceder Capital’s 33% stake
- Finanstid, November 2025 — 700 million listings, October 2025 sales above 350 million kronor
- Meta Newsroom, August 2017 — Marketplace launch in Sweden and 16 other European countries
- Facebook Help Centre: selling with shipping on Marketplace — checkout with shipping not available in all locations
- Riksbank, Betalningsrapport 2026 — Swish and cash usage
- Skatteverket: Sälja och hyra ut på nätet — 50,000 kr profit rule for personal belongings
- Skatteverket: Hobby — the three tests for näringsverksamhet
- Skatteverket: Digitala plattformar — DAC7 reporting since 1 January 2023
- PwC Sweden: DAC7 — 30 sales / 2,000 euro exemption
Not fully verifiable: Meta publishes no country list for Marketplace checkout, so “no shipping checkout in Sweden” rests on the help centre’s “not available in all locations” wording and on what Swedish sellers see in the composer; Tradera’s seller guide says a fastpris listing lasts 30 days while its formats guide says 60, and we have followed the formats guide; Skatteverket’s public page does not restate the 30-sale / 2,000 euro DAC7 line, so that comes from PwC’s reading of the legislation. FLUF Connect’s behaviour on both channels was read from its own code on the day of writing.
Related guides
Frequently Asked Questions
Not yet. Tradera supports import only: FLUF cannot create, edit or end its listings or detect its sales. When an item sells on Facebook, end the Tradera listing yourself promptly.
You mark the item sold in FLUF Connect, and FLUF marks the Facebook listing out of stock through the FLUF Chrome extension or the FLUF mobile app. It does the same on every other channel the item is live on. FLUF cannot detect the Tradera sale on its own, so that first click is yours; everything after it is automatic.
Only while it has no bids, and even then it is better to end it and relist at a fixed price first. Tradera's rules state that you are bound to sell once a bid has been placed and that an active listing with bids cannot be ended. If the same item has already gone to a Facebook buyer, you owe a Tradera bidder something you no longer have. Crosslist fixed-price and shop listings; leave any auction with a bid alone until it closes.
No. Meta's selling fee applies only where Marketplace checkout with shipping runs, and its help centre says that checkout is not available in all locations; Sweden is not one of them. A Swedish Marketplace listing is a local classified: the buyer messages you, collects, and pays you directly, almost always by Swish. Tradera, by contrast, takes 10% of the sale price from a private seller (minimum 3 kr, maximum 200 kr) and 8% ex VAT from a company.
No. You can use the FLUF Chrome extension on a computer or the FLUF mobile app on a phone or tablet to manage Facebook listings. Continuous Facebook sold-item detection requires the browser extension to remain active.
Title, description, price, the first ten of your up to forty Tradera photos, category and condition transfer. Your Tradera reference becomes the Facebook SKU if you filled it in. The pick-up location comes from your Facebook profile, not from Tradera. Tradera's size class, carrier list, postage, auction length and reserve price have no equivalent on a Swedish Marketplace listing and are dropped. Auction lots import at their opening bid, so set a real asking price before you crosslist.
Yes, provided the listing is created from Sweden. Facebook assigns a listing to a regional Marketplace by where the request comes from. Because FLUF Connect executes Facebook listings from your own browser or phone rather than from a server abroad, a Swedish seller's listing lands on the Swedish Marketplace in SEK. Tools that post from a datacentre in another country can place it in the wrong region with a euro sign on the price.
The rules are the same whichever platform the sale happened on. For belongings you have used yourself, Skatteverket only requires you to declare if your profit for the year exceeds 50,000 kronor; if you sell goods regularly, the income is declared regardless of amount, and buying stock to resell is generally taxed as business income. Tradera files a DAC7 report on you once you pass 30 sales or 2,000 euro in a calendar year; that report does not create tax by itself. Whether Meta reports Swedish collection sales it never handles payment for is not something it publishes.
50+ in total, with Tradera and Facebook Marketplace two of them. The small, postable stock that makes no sense on a collection-only Facebook listing usually belongs on Vinted, Depop or eBay, and FLUF crosslists to all three from the same imported record. Pricing starts with the trial, then plans from £9/month, and paying annually saves 40%.