Translate Listings When Crosslisting

Translate Listings When Crosslisting

Sell internationally without retyping every title and description. FLUF can automatically translate your listings from your native language into another language at crosslisting time — so you can write once in your own language and reach buyers in other markets.

Navigate to: Settings → General to enable translation

How It Works

When translation is enabled, every time you crosslist a product to a selected marketplace, FLUF translates the title and description into your chosen destination language before sending them to the channel. Your original listing on FLUF stays in your native language — only the outbound crosslisted versions are translated.

This means:

• You write product descriptions in your own language (e.g. French)
• FLUF lists your items on the channels you select, such as Depop or eBay, in the destination language (e.g. English)
• Your FLUF store, dashboard, and original product data stay unchanged

Enabling Translation

1. Go to Settings → General
2. Turn on Translate listings when crosslisting
3. Select your Source language — the language your product titles and descriptions are currently written in
4. Select your Destination language — the language you want listings translated into
5. Select the channels where translation should apply

Changes take effect on your next crosslist. Existing listings on channels are not retranslated — the new language is applied when you crosslist new products or relist existing ones.

Different Language Per Channel

The Source and Destination languages in Settings → General are your account-wide default — but you don't have to use the same destination language everywhere. Each channel (and each connected account, if you have more than one store on the same channel) can override the language independently.

For example, you could set:

• Vinted → Polish
• eBay Germany → German
• Vestiaire Collective → Polish

To set a channel-specific language:

1. Go to the channel's own settings tab (e.g. Settings → eBay)
2. If you have more than one connected account on that channel, pick the specific account from the account selector at the top
3. Set Translate destination language for this channel (and optionally Translate source language for this channel) to override the account default
4. Leave either dropdown on Use account default to keep following your General settings for that field

A per-channel override only takes effect once translation is switched on in General settings and the channel is selected under Apply translation to channels there — the channel-level dropdowns just choose which language, not whether translation runs.

Supported Languages

Translation supports:

Afrikaans, Arabic, Bengali, Chinese, English, French, German, Czech, Danish, Greek, Spanish, Finnish, Hindi, Hungarian, Indonesian, Italian, Japanese, Korean, Turkish, Latvian, Estonian, Lithuanian, Dutch, Polish, Portuguese, Romanian, Russian, Slovak, Swedish, Urdu.

If you need a language not listed here, let us know — we can add more as sellers request them.

What Gets Translated

Translation is applied to:

• Product title
• Product description

Translation is not applied to:

• Brand names (kept exactly as written)
• Sizes (S, M, L, XL, 36, 38, 40, etc.)
• Measurements and material codes
• Hashtags, emoji, and formatting

Tips

Review your first few translated listings. Translation is very accurate for standard product descriptions, but it's worth checking your first few crosslists on each channel to make sure the tone and phrasing match what you want.

Mix languages in your source text carefully. If your descriptions already contain mixed languages (e.g. French with English brand slogans), translation still works but results may be less polished than single-language source text.

Your FLUF listings stay native. Only outbound crosslists are translated. If you sell directly on FLUF, your listing stays in your source language.

Troubleshooting

Translation didn't run on a listing?

• Confirm Translate listings when crosslisting is switched on in Settings → General
• Confirm both Source and Destination languages are selected and are different from each other
• Confirm the destination channel is selected under Apply translation to channels
• Translation only applies to new crosslists and relists — it does not retroactively update listings already live on a channel

Translated text looks off?

• Check that the Source language setting matches the actual language your titles and descriptions are written in
• For very short titles (a few words), context is limited and translations may be less accurate — longer titles translate more naturally