Image Editing

Image Editing

A good listing photo is usually a decent photo with two things fixed: a distracting background, and a garment that looks like it came out of a bag. FLUF can do both, separately or together, without you opening an editor.

Navigate to: the sparkle button on any listing photo — or the standalone tool at Image Editing, which works with any FLUF account (no subscription needed) and shares the same credits and balance.

Choose your edit

In Image Editing → Your products, search by title or SKU and choose an item. Pick a thumbnail beneath the main photo, then click an edit button beside it. Changes save to the FLUF product; marketplace photos stay unchanged. AI previews are added only when you choose Add to listing. Switch to Upload photos for images outside your catalogue.

They're independent, and you choose per photo:

EditWhat it doesCredits
Remove backgroundCuts the item out and puts it on a clean backdrop1
Smooth creasesPresses out wrinkles and fold lines so the item lies flat2
Smooth & remove backgroundBoth, in the right order3
Edit with AIDescribe a new setting, model photo or other change5 per successful generation

The standalone workspace offers Remove background, Smooth & remove, and Edit with AI. Smooth creases on its own remains available from a listing photo's sparkle menu.

Edit with AI

Choose Edit with AI, upload one JPG, PNG or WebP photo (up to 8MB), and describe what you want. Try “Show these jeans on an adult model in a bright studio.” You can optionally add a reference photo for the person or setting; without one, AI uses your description. Review the preview, then Download photo. Recent AI photos let you reopen an edit. From a listing, choose Add to listing instead.

Each successful generation or refinement costs 5 image credits, even if you don't use the result. Failed generations cost nothing; downloading is free. Your original stays unchanged. Check colour, logos, text and wear before using an AI photo: details can change. Check your marketplace's rules on AI images.

Smoothing costs more because it's the heavier edit — it's rebuilding fabric rather than tracing an outline. If you only need one, only pay for one.

Edit several product photos

In Image Editing → Your products, tick photos as you browse your products, or choose Select all photos. You can select up to 20 across different items.

Open Batch edit, write one prompt, optionally add a reference, then queue your photos. Each photo gets its own preview. Review the results and choose Add to listing for the ones you want. Originals and marketplace photos stay unchanged.

You can leave the page and find your progress in Recent batches later. Cancel waiting photos whenever you like; photos already processing may still finish and charge. Retry failed photos with the prompt and reference shown in the tray.

Successful previews cost 5 credits each. There is no upfront batch charge. If you run out of credits, top up and resume the waiting photos. Unfinished queues expire after 24 hours.


Where you can use them

On a photo you're looking at. Open a product from Listings, hover the photo and click the sparkle button. Pick one of the three options and it applies to that photo. Your original is kept, so you can undo.

Automatically as you create listings. In the listing settings, switch on Smooth creases with AI. From then on, photos get steamed before the background comes off, so items lie flat without you choosing it each time.

Across a lot of listings at once. Select the listings, open Actions, and choose Remove Backgrounds to clean every photo on all of them. Smoothing is a per-job tick rather than something the bulk run inherits from your settings — a 300-photo job costs three times as much with smoothing on, so we'd rather you decide that deliberately each time.

On any photo at all. The standalone tool takes photos that aren't attached to a listing — drag in up to 20 at once and download them together as a ZIP.


What smoothing actually does

It irons the fabric. Creases, fold lines and the rumpling an item picks up in storage all go.

What it deliberately leaves alone is everything that makes the item what it is: colour, pattern, weave, seams, zips, buttons, hardware, and honest wear. A distressed leather jacket comes back distressed. A hang tag stays readable. That restraint is the whole point — an edit that also tidied away the patina would be selling a different item to the one in the box.

Use it when the item is genuinely fine and the photo just makes it look tired: jersey, cotton, linen, silk, anything that creases in storage.

Skip it when the creasing is the item — pleats, ruching, crinkle finishes, deliberate distressing. And skip it on close-ups of printed labels, care instructions and brand tags: small text is the hardest thing to redraw, so we keep smoothing to the main photo rather than the detail shots.


Getting good results

  • Well-lit and in focus. Neither edit can add detail that isn't in the shot.
  • Leave a little space around the item so the edge of the product is visible.
  • Higher resolution is better — you can always scale down afterwards.
  • A slightly contrasting surface helps if the item is pale.

White and pale items cut out cleanly, including full-length flat lays of white clothing. This used to be the weak spot; it isn't any more.

If a photo comes back unchanged, that's deliberate. When a shot is filled edge to edge with the product — a close-up of fabric, a stitched label, a texture detail — there's no background in the frame to remove, and cutting one out anyway would eat into the item. We'd rather hand a good photo back untouched than damage it. If you want a detail shot on a clean background, reshoot it with a bit of surface visible around the item.

Close-up detail shots that used to come back untouched — a cuff or a label still on its original surface — are now handled properly, so you should see this far less often than before.

If a cut-out leaves something you don't want at the edge, crop it. Open the product, hover a photo and click the scissors icon: drag a box around the part you want to keep and save. The crop replaces that photo in your gallery, and you can still undo the background removal separately if you'd rather start again.

Processing time varies. Simple background edits are usually quicker; smoothing and AI edits can take longer. Upload several photos together to keep working while they process.


Backgrounds you can choose

  • Transparent — PNG with no background (default)
  • White — clean white, which is what most marketplaces want
  • Custom colour — any colour you like

Supported formats

In: JPG/JPEG, PNG, WebP, HEIC/HEIF (iPhone photos, straight off your phone — no converting), AVIF, GIF, BMP, TIFF.

Out: PNG for transparency, JPG for solid backgrounds.


Every photo you process is saved to your account — your last 100 edits.

  • Compare and undo: your original is never overwritten. Open any photo to flip between the

original and the edited version, and download whichever you prefer.

  • Find things fast: sort newest or oldest first, or narrow to a date range.
  • Bulk download: tick as many as you like and get them as a single ZIP. Tick one and it

downloads directly.


Credits & pricing

Photo editing runs on credits. 100 free credits come with every paid FLUF Connect plan, and your balance is shown at the top of the page.

One credit is one background removal. Smoothing is two, and both together are three — so 100 credits is 100 backgrounds removed, or around 33 photos fully finished.

Buying more

PackageCreditsCost per credit
£10500£0.02
£181,000£0.018
£805,000£0.016

Click Buy Credits at the top of the Image Editing page.

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